Crumbl Cookies, a popular bakery known for its changing cookie flavors, closes every Sunday. This might seem unusual, but there are important reasons behind it. The company values its employees’ well-being and makes thoughtful business decisions.
Crumbl’s Growth and Unique Approach Since opening in 2017, Crumbl has expanded quickly. By 2024, it has over 1,000 stores, millions of social media followers, and sales exceeding $1 billion. Crumbl is known for its large cookies and pink boxes.
Even with its success, Crumbl chooses to close on Sundays. Some may think being open every day could increase sales, but the company has other priorities.
Reasons for Sunday Closures Crumbl shared on LinkedIn that they close on Sundays to give employees time to rest and be with their families. The company understands that running a bakery is demanding, and personal life should not be sacrificed for work.
Employee Well-Being Crumbl believes that taking a break helps staff feel refreshed. Co-founder Jason McGowan mentioned that life is about more than work and money. The policy has not hurt business; instead, it has contributed to Crumbl’s rapid expansion.
Benefits for Everyone A weekly break makes employees happier and more productive. This attracts workers who appreciate work-life balance. Happy employees provide better service, leading to satisfied customers and more sales. To make up for being closed on Sundays, many locations stay open late during the week.
Increased Demand and Excitement Being closed one day a week makes Crumbl’s cookies feel more special. Customers look forward to the new flavors announced every Sunday on social media. This excitement encourages people to try new options and share their thoughts online, boosting the brand’s popularity. Is Crumbl Open on Sunday?
Each week, Crumbl offers six cookie flavors. Five flavors change regularly, while the classic chocolate chip cookie is always available. The company listens to customer feedback and adjusts its recipes.
For those who can’t wait until Monday, baking cookies at home is an option. Using ingredients like agave syrup can make cookies chewy, and cake mix can help create bakery-style treats easily. Check also Jonas Brothers Partner with Crumbl for Rob’s Backstage Caramel Popcorn Cookie.